Why Website Accessibility Matters
As of 2022, 5.5 million Australians (21.4% of the population) live with a disability, representing a significant and growing market that businesses cannot afford to ignore. 71% of people with accessibility needs will leave a website they find difficult to use, while companies prioritizing web accessibility are four times more likely to outperform competitors in total shareholder returns. Currently, over 96% of the world's top one million websites are not accessible, creating a massive opportunity for businesses that invest in inclusive design to capture this underserved market and gain a competitive advantage.
Key Statistics
- 21.4% of Australians live with a disability
- 71% leave websites they find difficult to use
- 96% of top websites are not accessible
- 4x better shareholder returns for accessible companies
Our Accessibility Features
We implement comprehensive accessibility solutions that meet international standards while maintaining beautiful, functional design.
- Visual Accessibility: High contrast ratios, scalable fonts, and screen reader compatibility for users with visual impairments.
- Motor Accessibility: Keyboard navigation, large click targets, and alternative input methods for users with motor disabilities.
- Cognitive Accessibility: Clear navigation, consistent layouts, and simplified interfaces for users with cognitive disabilities.
- Performance Optimisation: Fast loading times and efficient code that works well on assistive technologies.
- Universal Design: Inclusive design principles that benefit all users, not just those with disabilities.
- Compliance Standards: Full WCAG 2.1 AA compliance and adherence to Australian accessibility standards.
Benefits of Accessible Web Design
- Expand your customer base by up to 20% by including users with disabilities
- Improve SEO rankings as search engines favour accessible websites
- Reduce legal risks and ensure compliance with accessibility legislation
- Enhance user experience for all visitors, not just those with disabilities
- Demonstrate corporate social responsibility and inclusive values
- Future-proof your website against evolving accessibility standards